Details
 

03/27/2019

Digital Sales Manager

WJZ-TV

WJZ-TV has an immediate opening for a Digital Sales Manager.

Req ID#: 33514
Job Title: Digital Sales Manager
Job Description/Requisition Details: The CBS Baltimore Digital Sales Manager will report to the Director
of Sales at WJZ-TV and will be responsible for the sales team to prospect, develop, close, and maintain digital advertising account on CBSBaltimore.com and CBS Local Digital Media properties.

Coordinate digital sales efforts of the CBS Baltimore sales staff including:

* Provide ongoing sales training for digital sales products and services.
* Develop compelling sales proposals and presentations for sales staff for CBS Local digital opportunities.
* Review local stations RFPs and make strategic recommendations to maximize online revenue.
* Work directly with the Director of Sales to establish strategies in order to meet sales objectives and goals.
* Maximize revenue by managing advertising inventory and pricing.
* Coordinate online ad sales campaigns with local trafficking team.
* Prepare and review local market digital sales reports and forecasts.
* Analyze competitive online media marketplace.      
* Develop and maintain digital agency/client relationships.
* Work with CBS creative teams on production and trafficking of digital assets for digital campaigns.
* Assist with digital research requests in conjunction with CBS Baltimore/ CBS TV Stations research team.
* Assist the sales team with prospecting for new digital business opportunities.
* Support the sales team in developing sponsorships around major CBS tent-pole events including NFL Football, College Basketball, Grammy Awards, Prime time Programming, etc.
* Work closely with local management team to develop solutions-based integrated media campaigns for clients.

Required:

Minimum 5 years of online advertising sales experience.
Media sales experience (especially TV) is a plus.
BS/BA degree.
Dedicated and driven work ethic, excellent writing skills, comfortable making presentations to all size groups, outstanding computer skills.

* Knowledge of the online media business and underlying technology and research.
* Excellent sales skills including the ability to create and build relationships.
* Demonstrated record of sales successes and established relationships.
* Good Organizational and Time Management skills.
* Excellent listening, negotiation and presentation skills. Team oriented.
* Highly proficient in PowerPoint and Excel.
* Understanding of Wide Orbit, Google DFP, DSPs, Google Analytics,Salesforce, Scarborough, MOAT, Adobe Creative Cloud, and other web related applications a plus.

Please have interested candidates visit our web site at https://cbs.avature.net/cbscorpcareers/JobDetail?id=13908 to apply.

Consistent with our equal opportunity program, we request that you advise us of any candidate, including disabled persons, minorities or women, you believe may be qualified for this position and advise interested parties to apply as indicated.

WJZ-TV is an Equal Opportunity/Affirmative Action Employer.

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